If last week was about getting in the headspace to start creating your 2026 marketing strategy, this week is about actually doing it — together. In this episode, I’m walking you through my 10-step, bitesize strategy process — breaking it down into clear, actionable takeaways, no matter what industry you’re in. By the end, you’ll have clarity on what to do first, what matters most, and how to structure your thinking so it actually feels doable. So if you’re ready to feel more focused, confiden...
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If last week was about getting in the headspace to start creating your 2026 marketing strategy, this week is about actually doing it — together. In this episode, I’m walking you through my 10-step, bitesize strategy process — breaking it down into clear, actionable takeaways, no matter what industry you’re in. By the end, you’ll have clarity on what to do first, what matters most, and how to structure your thinking so it actually feels doable. So if you’re ready to feel more focused, confiden...
115: Fundamentals of Digital Marketing Sprinkled With My Insider Nuggets: Part 1: PPC, SEO & Programmatic
Marketing Nuggets
25 minutes
1 year ago
115: Fundamentals of Digital Marketing Sprinkled With My Insider Nuggets: Part 1: PPC, SEO & Programmatic
One my secret weapons to being a Head of Marketing is having a core understanding of all (well most!) marketing channels. And with Digital Marketing taking up the large majority of so many marketing plans nowadays AND with my tipping it to be one of the most important areas to focus on to level up in 2024, I thought I should dedicate a couple of episodes to it. In this part one of two episodes on Digital Marketing, I start off with a couple of definitions that you should know and then go int...
Marketing Nuggets
If last week was about getting in the headspace to start creating your 2026 marketing strategy, this week is about actually doing it — together. In this episode, I’m walking you through my 10-step, bitesize strategy process — breaking it down into clear, actionable takeaways, no matter what industry you’re in. By the end, you’ll have clarity on what to do first, what matters most, and how to structure your thinking so it actually feels doable. So if you’re ready to feel more focused, confiden...
