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Marketing Negotiations, The Good, The Bad and The Ugly
The Drum
25 episodes
8 months ago
On this podcast about negotiations, successful entrepreneur, expert negotiator and ex-procurement director, Mike Lander, is joined by CMOs and agency leaders as they dive into some of the most difficult and unheard-of marketing negotiations. During each episode, Mike and his guests share the ins and outs of their toughest deals to-date. They discuss obstacles, outcomes and learnings, as well as the emotional and mental challenges they’ve faced along the way. 

Hosted on Acast. See acast.com/privacy for more information.

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Marketing
Business,
Entrepreneurship
RSS
All content for Marketing Negotiations, The Good, The Bad and The Ugly is the property of The Drum and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
On this podcast about negotiations, successful entrepreneur, expert negotiator and ex-procurement director, Mike Lander, is joined by CMOs and agency leaders as they dive into some of the most difficult and unheard-of marketing negotiations. During each episode, Mike and his guests share the ins and outs of their toughest deals to-date. They discuss obstacles, outcomes and learnings, as well as the emotional and mental challenges they’ve faced along the way. 

Hosted on Acast. See acast.com/privacy for more information.

Show more...
Marketing
Business,
Entrepreneurship
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Jeb Blount - How to balance value and relationships for successful outcomes
Marketing Negotiations, The Good, The Bad and The Ugly
22 minutes 25 seconds
2 years ago
Jeb Blount - How to balance value and relationships for successful outcomes
This week, host Mike Lander talks to author, motivational speaker, coach and successful sales executive, Jeb Blount (founder and CEO, SalesGravy.com). Here they discuss the importance of effective selling and negotiation in the sales process, balancing relationships and content in negotiations, and techniques and strategies for successful negotiations.

Hosted on Acast. See acast.com/privacy for more information.

Marketing Negotiations, The Good, The Bad and The Ugly
On this podcast about negotiations, successful entrepreneur, expert negotiator and ex-procurement director, Mike Lander, is joined by CMOs and agency leaders as they dive into some of the most difficult and unheard-of marketing negotiations. During each episode, Mike and his guests share the ins and outs of their toughest deals to-date. They discuss obstacles, outcomes and learnings, as well as the emotional and mental challenges they’ve faced along the way. 

Hosted on Acast. See acast.com/privacy for more information.