Interviews with the worlds leading minds in marketing. We break down their lessons and insights such as:
We also host deep dives into the latest innovations or time-worn strategies that just keep giving. The goal is to bring fun informative content for you to grow any business.
Hosted on Acast. See acast.com/privacy for more information.
Interviews with the worlds leading minds in marketing. We break down their lessons and insights such as:
We also host deep dives into the latest innovations or time-worn strategies that just keep giving. The goal is to bring fun informative content for you to grow any business.
Hosted on Acast. See acast.com/privacy for more information.
Mike Follett is the CEO of Lumens Research. They create eye-tracking software to understand human behaviour and intentions.
He has a wealth of experience from a background in Marketing and advertising before he started his own marketing business to really provide scientific solutions. They have some fantastic research into the behaviour of humans. Both understanding the users and the marketers to get them to communicate in a better way.
Why listen?
This episode is a fantastic educational piece for anyone struggling to create content that connects with people and gets attention and is the sort of thing I wish I'd known years ago. Thanks Mike for his insights!
Lumens Research
www.lumen-research.com
Postary
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Hosted on Acast. See acast.com/privacy for more information.