Marketing Mavericks (Video)

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Marketing Mavericks (Video)

TWiT

54 episodes

3 months ago

Marketing Mavericks covers the intersection of marketing and tech. Each week, Tonya Hall interviews top marketing professionals to discuss case studies, communication strategies, and brand insights on social media, trends, and analytics. Although the show is no longer in production, you can enjoy episodes from the TWiT Archives.

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All content for Marketing Mavericks (Video) is the property of TWiT and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing Mavericks covers the intersection of marketing and tech. Each week, Tonya Hall interviews top marketing professionals to discuss case studies, communication strategies, and brand insights on social media, trends, and analytics. Although the show is no longer in production, you can enjoy episodes from the TWiT Archives.

Show more...

Episodes (20/54)

Marketing Mavericks (Video)

MM 53: The Podcast Sizzle - Creating good podcast content, getting subscribers, and more.

We talk about podcasting and how to create good content, get more subscribers, and what it means to sell the "sizzle", not the steak.

Host: Tonya Hall

Guests: Lynette Young, Cliff Ravenscraft, and Paul Colligan

Producer: Tonya Hall

Technical Director: Anthony Nielsen

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

10 years ago

1 hour 3 minutes 10 seconds

Marketing Mavericks (Video)

MM 52: Liat Mordechay - 24me Co-Founder and CMO.

We talk to 24me co-founder and CMO Liat Mordechay about 24me's journey from start-up to iTunes top app, managing work-life balance, and more.

Host: Tonya Hall

Guest: Liat Mordechay Hertanu

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsors:

squarespace.com offer code: MM
shutterstock.com offer code MM415

10 years ago

1 hour 2 minutes 54 seconds

Marketing Mavericks (Video)

MM 51: Marketing Your App - How to make your app sticky.

We talk all about marketing your app -- freemium vs premium, why you should listen to your viewers, and how to make your app sticky.

Host: Tonya Hall

Guest: Ariel Michaeli

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsors:

squarespace.com offer code: MM
shutterstock.com offer code MM415

10 years ago

1 hour 23 seconds

Marketing Mavericks (Video)

MM 50: The Art of Tweeting - How to engage on Twitter.

We talk with Joel Comm about how to engage on Twitter, what social networks are right for you, and why real-life networking still works.

Host: Tonya Hall

Guest: Joel Comm

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsor:

squarespace.com offer code: MM

10 years ago

52 minutes

Marketing Mavericks (Video)

MM 49: Mad Men of Faith - Selling faith through a connected church.

We talk about selling faith through a connected church -- how do you market and measure religion?

Host: Tonya Hall

Guests: Brian Reich and Fr. James Martin, SJ

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsor:

squarespace.com offer code: MM

10 years ago

1 hour 3 minutes 20 seconds

Marketing Mavericks (Video)

MM 48: Wanderu CEO Polina Raygorodskaya - Ground transportation, targeting millennials, and more.

We talk with Wanderu CEO Polina Raygorodskaya.

Host: Tonya Hall

Guest: Polina Raygorodskaya

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

10 years ago

46 minutes 33 seconds

Marketing Mavericks (Video)

MM 47: Chute Co-Founder Gregarious Narain - Solving problems with content.

Today we talk to Chute Co-Founder Gregarious Narain about solving problems with content, a wrap-up of SXSW, and the Meerkat phenomenon.

Host: Tonya Hall

Guest: Gregarious Narain

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsor:

legalzoom.com offer code MM

10 years ago

1 hour 5 minutes 39 seconds

Marketing Mavericks (Video)

MM 46: Overstock.com's Stormy Simon - Overstock's influence for social good.

Today we talk to Overstock.com's Stormy Simon about her climb to the top of the company, how they're using influence for social good, and more.

Host: Tonya Hall

Guest: Stormy Simon

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsors:

harrys.com offer code MM
squarespace.com offer code: MM

10 years ago

59 minutes 38 seconds

Marketing Mavericks (Video)

MM 45: Peter Friedman Chairman Founder and CEO Liveworld.com - Being the voice of a brand

We talk to Peter Friedman, the founder and CEO of LiveWorld, about being the voice of a brand, and the CMO's Social Media Handbook.

Host: Tonya Hall

Guest: Peter Friedman

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsors:

legalzoom.com offer code: MM
squarespace.com offer code:MM

10 years ago

55 minutes 26 seconds

Marketing Mavericks (Video)

MM 44: How To Build a Community on Twitter - Building a community before the brand

We talk about the importance of building a community before the brand and building a community on Twitter

Host: Tonya Hall

Guests: Scott Eddy and Alex de Carvalho

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

10 years ago

57 minutes 4 seconds

Marketing Mavericks (Video)

MM 43: Marketing ROI - Data is the new currency

We talk about our data driven society, marketing ROI, B2B, B2C, and the importance of collaboration.

Host: Tonya Hall

Guest: Jeff Winsper

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsor:

legalzoom.com offer code: MM

10 years ago

54 minutes 50 seconds

Marketing Mavericks (Video)

MM 42: Measuring Influence - What's your Klout score?

We talk about measuring influence, is any PR good PR, and what's your Klout score?

Host: Tonya Hall

Guests: Olivier Blanchard, David Spark, and Marcus Nelson

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsors:

warbyparker.com/mm
squarespace.com offer code:MM
naturebox.com/twit

10 years ago

1 hour 13 minutes 23 seconds

Marketing Mavericks (Video)

MM 41: Shiv Singh and Visa - Social Media Marketing

We talk to Shiv Singh about the transformation at Visa and how they use social media in their marketing.

Host: Tonya Hall

Guest: Shiv Singh

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsors:

squarespace.com offer code: MM
legalzoom.com offer code: MM
naturebox.com/twit

10 years ago

1 hour 16 seconds

Marketing Mavericks (Video)

MM 40: The Big Game - The Super Bowl, social war rooms, halftime ads.

We talk about the Super Bowl, social war rooms, halftime ads, big data, and more.

Host: Tonya Hall

Guests: Brian Reich and Don Povia

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

10 years ago

1 hour 6 minutes 34 seconds

Marketing Mavericks (Video)

MM 39: The Economy of Social - Measuring Social Engagement

Tonya talks to Tania about measuring social engagement.

Host: Tonya Hall

Guest: Tania Yuki

Producer: Tonya Hall

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsor:

legalzoom.com offer code: MM

10 years ago

1 hour 1 minute 41 seconds

Marketing Mavericks (Video)

MM 38: Marketing on the Track - Auto racing, NAIAS, Extreme Tech Challenge

Auto racing with Collete Davis, NAIAS 2015, Sir Richard Branson's Extreme Tech Challenge.

Host: Tonya Hall

Guests: Kym McNicholas and Collete Davis

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsors:

squarespace.com offer code: MM
audiblepodcast.com/mm

10 years ago

49 minutes 27 seconds

Marketing Mavericks (Video)

MM 37: Social Networking vs. Messaging - Taylor Swift schools everyone in social media

Taylor Swift schools everyone in social media, Twitter's native video feature, what kids are using for social media these days?

Host: Tonya Hall

Guests: Esteban Contreras and Kurt Wagner

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsors:

squarespace.com offer code: MM
legalzoom.com offer code: MM

10 years ago

58 minutes 9 seconds

Marketing Mavericks (Video)

MM 36: Best of 2014 - Some of the great conversations of 2014

A compilation of some of the greatest conversations of 2014 on Marketing Mavericks.

Host: Tonya Hall

Guests: Patrick Byrne, Scott Monty, Brian Reich, Jeff Jarvis, Ted Cohen, Al Nilsen, and Jeremiah Owyang

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

10 years ago

1 hour 39 minutes 25 seconds

Marketing Mavericks (Video)

MM 35: Game of Drones - Taking an idea and taking off with it

Marque and Eli talks to us about how they took a hobby and elevated it into something even greater.

Host: Tonya Hall

Guests: Marque Cornblatt and Eli Delia

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsors:

squarespace.com offer code: MM
freshbooks.com/mm

10 years ago

56 minutes 24 seconds

Marketing Mavericks (Video)

MM 34: LeWeb and Brand Trust - Blurring the line between content and advertising

We talk all about LeWeb, blurring the line between content and advertising, and developing brand trust.

Host: Tonya Hall

Guests: Faris Yakob and Esteban Contreras

Download or subscribe to this show at https://twit.tv/shows/marketing-mavericks.

Thanks to CacheFly for the bandwidth for this show.

Sponsors:

freshbooks.com/mm
audiblepodcast.com/mm
squarespace.com offer code: MM

10 years ago

1 hour 36 seconds

Marketing Mavericks (Video)

Marketing Mavericks covers the intersection of marketing and tech. Each week, Tonya Hall interviews top marketing professionals to discuss case studies, communication strategies, and brand insights on social media, trends, and analytics. Although the show is no longer in production, you can enjoy episodes from the TWiT Archives.