In this episode of Marketing for Doctors, host Bob Miglani and Justin from Hoot explore how the growing focus on longevity is changing patient expectations. From at-home blood tests to body scans, patients want proof and prevention, not just prescriptions. Bob explains how this mindset connects directly to dry eye care and why meibography should be a standard part of every comprehensive exam. By showing patients clear, visual evidence of gland loss, doctors can build trust, improve conve...
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In this episode of Marketing for Doctors, host Bob Miglani and Justin from Hoot explore how the growing focus on longevity is changing patient expectations. From at-home blood tests to body scans, patients want proof and prevention, not just prescriptions. Bob explains how this mindset connects directly to dry eye care and why meibography should be a standard part of every comprehensive exam. By showing patients clear, visual evidence of gland loss, doctors can build trust, improve conve...
The 5 Shifts Specialty Doctors Need to Make to Grow in 2025
Marketing for Doctors Podcast
17 minutes
10 months ago
The 5 Shifts Specialty Doctors Need to Make to Grow in 2025
In this inspiring episode of the Marketing for Doctors Podcast, hosts Bob Miglani and Dr. Shefali Miglani kick off the New Year with powerful strategies to help medical professionals achieve their goals in 2025. Whether you run an optometry, ophthalmology, or dental practice, this episode is packed with actionable tips to convert more patients into specialty treatments. Join Bob and Shefali as they discuss the importance of setting clear, ambitious goals and taking massive, determined action ...
Marketing for Doctors Podcast
In this episode of Marketing for Doctors, host Bob Miglani and Justin from Hoot explore how the growing focus on longevity is changing patient expectations. From at-home blood tests to body scans, patients want proof and prevention, not just prescriptions. Bob explains how this mindset connects directly to dry eye care and why meibography should be a standard part of every comprehensive exam. By showing patients clear, visual evidence of gland loss, doctors can build trust, improve conve...
