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Marketing for Accounting Firms
Matt Banker
38 episodes
1 week ago
Conversations about marketing for accounting firms.

Hosted on Acast. See acast.com/privacy for more information.

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All content for Marketing for Accounting Firms is the property of Matt Banker and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Conversations about marketing for accounting firms.

Hosted on Acast. See acast.com/privacy for more information.

Show more...
Marketing
Education,
Technology,
Business,
How To
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CFO as a Productized Service
Marketing for Accounting Firms
38 minutes 22 seconds
1 year ago
CFO as a Productized Service

Adam Lean shares his journey from being an accountant to a successful business owner, delving into the challenges he faced and the pivotal moments that led to the creation of the CFO Project. The discussion emphasizes the need for accountants to adapt to client expectations, moving beyond the traditional role of recording the past and embracing a more advisory approach. Tune in for a thought-provoking discussion that explores the intersection of accounting, advisory services, and effective marketing strategies for accounting firms. Discover how embracing change and positioning oneself as a guide can lead to better client relationships and increased value in the accounting profession.


Adam's Website



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Listen On: YouTube | Spotify | Apple Podcasts



Hosted on Acast. See acast.com/privacy for more information.

Marketing for Accounting Firms
Conversations about marketing for accounting firms.

Hosted on Acast. See acast.com/privacy for more information.