Send us a text In this episode of Marketing Espresso, I sit down again with Stewart Webb from Search Rescue to talk about one of my favourite topics - diversifying your marketing. If you’ve been relying on one channel or approach to reach your audience, this episode is your wake-up call to rethink your strategy. Stewart brings his years of experience in digital advertising to the conversation, explaining how businesses can effectively mix platforms like Meta, Google, TikTok and even emerging ...
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Send us a text In this episode of Marketing Espresso, I sit down again with Stewart Webb from Search Rescue to talk about one of my favourite topics - diversifying your marketing. If you’ve been relying on one channel or approach to reach your audience, this episode is your wake-up call to rethink your strategy. Stewart brings his years of experience in digital advertising to the conversation, explaining how businesses can effectively mix platforms like Meta, Google, TikTok and even emerging ...
Why your ads aren't converting and what you can do about it with Evelina Kagan
Marketing Espresso
26 minutes
3 months ago
Why your ads aren't converting and what you can do about it with Evelina Kagan
Send us a text Let’s be honest… writing ad copy that actually converts? It’s one of those things no one really teaches you — and winging it on Meta Ads gets expensive real quick. This week on Marketing Espresso, I’m joined by the amazing Evelina - copywriter and email strategist for brands like Amazon, Luna & Sun, and a bunch of others you probably get emails from without even realising. We’re diving into the juicy stuff: What makes ad copy different from your everyday postsHow to write ...
Marketing Espresso
Send us a text In this episode of Marketing Espresso, I sit down again with Stewart Webb from Search Rescue to talk about one of my favourite topics - diversifying your marketing. If you’ve been relying on one channel or approach to reach your audience, this episode is your wake-up call to rethink your strategy. Stewart brings his years of experience in digital advertising to the conversation, explaining how businesses can effectively mix platforms like Meta, Google, TikTok and even emerging ...
