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This week, BidPixel's CEO Dave Granfield and Senior Ad Account Manager Chris Mott, share how shifting marketing objectives can help your brand survive and thrive.
We discuss in-depth the strategies that BidPixel uses for Brand Awareness or TOF (top of the funnel) marketing.
We also talk about how to portion a funnel out so you don't just focus on conversion and retargeting but also feeding the funnel for more possible buyers and leads.
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