Is your business stuck because you’re the only one who can close deals? In this episode, Ali Schwanke interviews Scott Peterson, author of Beyond the Founder Rainmaker, to break down why so many founder-led companies struggle to build a successful sales team.

Scott shares his Revenue Compass methodology, revealing how to identify blue-chip clients, avoid dirty money, and build a repeatable sales process that scales beyond the founder.

We also discuss:

• Why 20% of clients generate 80% of revenue (and what to do about it)
• How to transition from networking-based sales to a scalable strategy
• Using LinkedIn and CRM tools like HubSpot Playbooks to operationalize sales
• The surprising way marketing and sales misalignment can tank revenue

Take Scott’s free Revenue Compass Assessment: https://www.carverpeterson.com/

Read Scott's Book, "Beyond The Founder Rainmaker: Build Your Blue Chips Sales Strategy"https://www.amazon.com/Beyond-Founder-Rainmaker-Build-Strategy/dp/B0DXF6ML6K

Connect with Scott Peterson on LinkedIn: https://www.linkedin.com/in/carverpeterson/