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A show that illuminates and demystifies the world of marketing, through candid chats with the world’s best marketing minds.
Copy can get in the way, especially with billboards. People are smarter than we give them credit. But why should they care?
On today's episode, we sit down with Brendan Quinn, the Creative Director behind the Phillies' recent billboard campaign, on simplifying and marketing to the senses.
More on the campaign: https://musebycl.io/sports/phillies-welcome-back-baseball-sublime-copy-less-billboards
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MARKETING CONVERSATIONS with LampHouse Films
A show that illuminates and demystifies the world of marketing, through candid chats with the world’s best marketing minds.
