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Marketing by Design
Andy Milligan
121 episodes
3 days ago
Marketing by Design is a narrative spotlight show for high-performing marketers and founders on how to drive real business results with design, branding, and strategy. Powered by the Columbus Chapter of the American Marketing Association, we explore how smart design and intentional strategy helps businesses stand out, earn trust, and convert the right customers.
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Marketing
Business
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All content for Marketing by Design is the property of Andy Milligan and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Marketing by Design is a narrative spotlight show for high-performing marketers and founders on how to drive real business results with design, branding, and strategy. Powered by the Columbus Chapter of the American Marketing Association, we explore how smart design and intentional strategy helps businesses stand out, earn trust, and convert the right customers.
Show more...
Marketing
Business
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Tas Bober: Being a Sass Quen, Building a Marketing Career You Actually Love, and What's Next | #117
Marketing by Design
1 hour 1 minute 49 seconds
1 month ago
Tas Bober: Being a Sass Quen, Building a Marketing Career You Actually Love, and What's Next | #117

TAS Bober—founder of The Scroll Lab and co-host of Notorious B2B—shares how one year in sales made her a far better marketer, why she productized landing pages, and how she designed a three-day workweek without sacrificing quality.

We cover the in-house → solo transition (insurance, runway, expectations), her comments-first LinkedIn strategy, and the “time–money–quality” triangle that guides her decisions.


Listen to this episode to learn how to use sales insights to build better marketing, structure a productized service, and ship imperfectly without imposter syndrome.


Resources Mentioned:

The Scroll Lab https://thescrolllab.com/#about Tas's Sass Playground (aka Linkedin)https://www.linkedin.com/in/tasbober/Notorious B2B (TAS & Tim)https://podcasts.apple.com/us/podcast/the-notorious-b2b-shows-podcast/id1806951823Exit Five Communityhttps://www.exitfive.com/Columbus AMAhttps://www.linkedin.com/company/3736263/TAS’s “TAS” Spotify playlist https://open.spotify.com/playlist/5QpUdJqY1jAbVJ2ojbG4Ov?pi=V-fe_DkkRc2y6&nd=1&dlsi=d170e7eff9864e8e


Host (Andy Milligan): https://www.linkedin.com/in/mmgdesign/

Instagram: https://www.instagram.com/mindfulmilligan/

Website & Production: https://www.mmgdesign.net/

Marketing by Design
Marketing by Design is a narrative spotlight show for high-performing marketers and founders on how to drive real business results with design, branding, and strategy. Powered by the Columbus Chapter of the American Marketing Association, we explore how smart design and intentional strategy helps businesses stand out, earn trust, and convert the right customers.