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Marketing by Design
Andy Milligan
121 episodes
3 days ago
Marketing by Design is a narrative spotlight show for high-performing marketers and founders on how to drive real business results with design, branding, and strategy. Powered by the Columbus Chapter of the American Marketing Association, we explore how smart design and intentional strategy helps businesses stand out, earn trust, and convert the right customers.
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Marketing
Business
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All content for Marketing by Design is the property of Andy Milligan and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Marketing by Design is a narrative spotlight show for high-performing marketers and founders on how to drive real business results with design, branding, and strategy. Powered by the Columbus Chapter of the American Marketing Association, we explore how smart design and intentional strategy helps businesses stand out, earn trust, and convert the right customers.
Show more...
Marketing
Business
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#112: Using Linkedin To Get 5-figure Projects, Keeping your Pipeline Full as a Freelancer, How I'm Approaching Growth in 2025 (Listener Mailbag Q &A)
Marketing by Design
31 minutes 49 seconds
2 months ago
#112: Using Linkedin To Get 5-figure Projects, Keeping your Pipeline Full as a Freelancer, How I'm Approaching Growth in 2025 (Listener Mailbag Q &A)

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📚 Marketer's Essential Reading List Free Notion Database: https://www.mmgdesign.net/books

In this episode, I answer Reddit’s most popular questions about web design freelancing, lead generation, and building systems as a solo founder. I share exactly how I’ve landed clients through podcasting, how I use LinkedIn to spark real conversations, and what I do to keep my pipeline full even in slow seasons—all from my perspective running a six-figure web design studio.



TIMESTAMPS
00:00 – Intro02:12 – What’s the fastest way to turn a podcast guest spot into a client?07:45 – How do I structure a podcast to lead to business?12:30 – What podcast format brings the best ROI?16:05 – What LinkedIn post types actually spark client conversations?21:22 – How do I grow my LinkedIn without spamming?25:50 – How do I follow up with LinkedIn engagers?30:18 – If I needed 3 clients this month, where would I start?36:42 – How do I qualify leads to avoid bad-fit projects?42:20 – How do I keep my pipeline full in slow seasons?49:05 – Why I prefer Webflow over other platforms54:40 – What tools make my client handoff process smooth and foolproof?01:01:10 – How I test new designers before giving big projects01:07:12 – My advice for scaling without full-time hires



CONNECT WITH ME
LinkedIn: ⁠https://www.linkedin.com/in/mmgdesign/Instagram: https://www.instagram.com/mindfulmilligan/Website: https://www.mmgdesign.net/


TEAM🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/🎥 Production // MMG Design: https://www.mmgdesign.net/🤝 Powered by // AMA Columbus: https://amacolumbus.org

Marketing by Design
Marketing by Design is a narrative spotlight show for high-performing marketers and founders on how to drive real business results with design, branding, and strategy. Powered by the Columbus Chapter of the American Marketing Association, we explore how smart design and intentional strategy helps businesses stand out, earn trust, and convert the right customers.