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Marketer of the Month
Outgrow
559 episodes
1 day ago
“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!
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Marketing
Business
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All content for Marketer of the Month is the property of Outgrow and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!
Show more...
Marketing
Business
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EPISODE 238- The Humans in the Loop: WPP's VP of Emerging Technologies Andy Hood on Expertise in the age of AI
Marketer of the Month
29 minutes 18 seconds
1 week ago
EPISODE 238- The Humans in the Loop: WPP's VP of Emerging Technologies Andy Hood on Expertise in the age of AI

Andy Hood is Vice President of Emerging Technologies at WPP, where he leads innovation across 100,000+ creative professionals through the WPP Open AI platform. A night owl who discovered creative technology at 28, Andy has spent 25 years at the intersection of creativity and emerging tech, from his early days at AKQA to serving as jury president at Cannes Lions 2017.


On The Menu:

  • Why generative AI is transforming advertising and marketing
  • The role of human creativity in an AI-driven world
  • How AI does the production legwork, not creative thinking
  • M-shaped professionals: The future of creative tech
  • WPP's creative technology apprenticeship program explained
  • WPP Open platform: Democratizing AI for creative teams
Marketer of the Month
“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!