Rocky Mountain Bikes just got a second life

https://is1-ssl.mzstatic.com/image/thumb/Podcasts113/v4/6c/46/49/6c464909-b74d-7a4d-eaa3-7c3538b835c1/mza_9475974645723685862.jpg/600x600bb.jpg

Marketeers Clubhouse

38 episodes

3 days ago

The ultimate marketing experience. Pull up an apple crate, grab a beer and join host, Jamie Calon as he explores the world of marketing from a variety of perspectives, with special guests from Getty Images, The North Face, Thule, Oakley and more. Get the inside scoop on how big brands operate and the fascinating stories behind today’s industry leaders. We’ll try to stay on topic but can’t make any promises! After all, what’s life without a few detours.

Marketing

Business

RSS

All content for Marketeers Clubhouse is the property of Marketeers Clubhouse and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business

https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_nologo/35950916/35950916-1671570329062-18ab9b560af4d.jpg

Rocky Mountain Bikes just got a second life

Marketeers Clubhouse

1 hour 18 minutes 17 seconds

5 months ago

Rocky Mountain Bikes just got a second life

Rocky Mountain Bikes just got a second life — and we’ve got the inside scoop. We sat down with Wade Simmons, freeride godfather and walking piece of MTB history, and Pat St-Denis, the fast-talking sales ninja who just bought Rocky Mountain (yes, the actual company).

🎙️ In this episode:

Wade spills on the wild history of Rocky, the slow death, and the resurrection
Pat explains how he went from repping Oakley to owning a bike brand with 45 years of baggage
We talk e-bike mistakes, brand heartbeats, and why mountain biking needs a f**king soul
Plus: bad management, good doormats, and emotional damage (healed through stoke)

🔥 It’s raw. It’s funny. It’s Canadian as hell. And it might just be the comeback story mountain biking didn’t know it needed.

If you love bikes, brands, or just a good reinvention story — this one hits.

#RockyMountainBikes #WadeSimmons #FreerideMTB #PatStDenis #MarketeersClubhouse #CanadianMTB #MTBPodcast #BikeIndustryRealTalk #BikesAreFun #MTBReboot