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Market Impact Insights
Market Impact Insights
253 episodes
1 day ago
Keynote speaker, Customer Success Coach and Podcast Host Bob Mathers is warning all of us not to fall into the trap of thinking everyone else but yourself in your organization, industry and social media has all the answers. In talking to some of the most successful business leaders in the world, Bob discovered something fascinating. "They're riddled with the same insecurities and fears as the rest of us." This gap between perception and reality is killing authentic leadership. Bob advocates for the "three-legged stool" for every major leadership decision: Is it good for the company? Is it good for the team? Is it good for me? "If we can't find a positive for all three legs of that stool, we need to keep looking for a solution." Even with all the change and uncertainty an AI world brings, Bob reminds us to remember our humanity. "Maybe it's as simple as just being human, leaning into tht things AI will never be. It will never be curious. It will never be vulnerable and never be creative." Walk your talk as a leader. Your team is always watching, looking for alignment between what you say and how you act. Once you lose that trust, it is nearly impossible to win back. This episode has been sponsored by Meter. Head to meter.com/marketimpact to learn more.
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Business
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Keynote speaker, Customer Success Coach and Podcast Host Bob Mathers is warning all of us not to fall into the trap of thinking everyone else but yourself in your organization, industry and social media has all the answers. In talking to some of the most successful business leaders in the world, Bob discovered something fascinating. "They're riddled with the same insecurities and fears as the rest of us." This gap between perception and reality is killing authentic leadership. Bob advocates for the "three-legged stool" for every major leadership decision: Is it good for the company? Is it good for the team? Is it good for me? "If we can't find a positive for all three legs of that stool, we need to keep looking for a solution." Even with all the change and uncertainty an AI world brings, Bob reminds us to remember our humanity. "Maybe it's as simple as just being human, leaning into tht things AI will never be. It will never be curious. It will never be vulnerable and never be creative." Walk your talk as a leader. Your team is always watching, looking for alignment between what you say and how you act. Once you lose that trust, it is nearly impossible to win back. This episode has been sponsored by Meter. Head to meter.com/marketimpact to learn more.
Show more...
Business
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Impactful Marketing Leadership - Amanda Patterson
Market Impact Insights
33 minutes 35 seconds
1 month ago
Impactful Marketing Leadership - Amanda Patterson
Rocket Fuel Labs CMO/CEO/Founder Amanda Patterson reveals the brutal truths behind impactful marketing leadership in a startup environment. Having led the growth strategy for MindBody that scaled revenue from $20 million to $200 million, she knows it's all about a focus on the details. "There is usually not a silver bullet solution to a problem. It's a hundred little things that you're doing right." Vanity metrics mean little. If you can't trace it to revenue, you're just playing with pretty numbers. Leadership that lasts is much more about enabling than admiring and Amanda lives out the quote from Gandhi that "a sign of a good leader isn't how many followers you have, but how many leaders you create." Customer focus is key, and she has stopped trying to please everyone while instead obsessing over customers.
Market Impact Insights
Keynote speaker, Customer Success Coach and Podcast Host Bob Mathers is warning all of us not to fall into the trap of thinking everyone else but yourself in your organization, industry and social media has all the answers. In talking to some of the most successful business leaders in the world, Bob discovered something fascinating. "They're riddled with the same insecurities and fears as the rest of us." This gap between perception and reality is killing authentic leadership. Bob advocates for the "three-legged stool" for every major leadership decision: Is it good for the company? Is it good for the team? Is it good for me? "If we can't find a positive for all three legs of that stool, we need to keep looking for a solution." Even with all the change and uncertainty an AI world brings, Bob reminds us to remember our humanity. "Maybe it's as simple as just being human, leaning into tht things AI will never be. It will never be curious. It will never be vulnerable and never be creative." Walk your talk as a leader. Your team is always watching, looking for alignment between what you say and how you act. Once you lose that trust, it is nearly impossible to win back. This episode has been sponsored by Meter. Head to meter.com/marketimpact to learn more.