To hundreds of his customers, John is the butcher in the white coat behind the counter in Smyths Butchers in Portmarnock and Raheny who gives you your chicken, ham, steaks, and other items including your Christmas Turkey.

But John is also a business owner driving his business forward in tough uncertain times.

In this interview, John talks about the challenges going forward and how from the back end, that customers do not see he is managing his business so that customers get quality and value and the business stays profitable.

Welcome to our new series called At The Coal Face where over the next few months we will be talking to business on street level. Business who have you the consumer , within feet of them. Business who are in the community's, serving and helping the people who really matter. You

Thank you for listen and if I can be of any help than email me on mark@mindseyeeducation.com or visit my web site www.mindseyeeducation.com

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