Mana Taram Podcast is a weekly Telugu podcast where Teja and Nayan talk to their guests on topics ranging from education, business and public policy to arts, culture and food. The podcast is in a conversational mix of Telugu and English.
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Mana Taram Podcast is a weekly Telugu podcast where Teja and Nayan talk to their guests on topics ranging from education, business and public policy to arts, culture and food. The podcast is in a conversational mix of Telugu and English.
Episode 6 | Disrupting the Indian beauty industry | Deepti Alapati from Pulp India | ManaTaram Telugu Podcast
Mana Taram Podcast
55 minutes 6 seconds
5 years ago
Episode 6 | Disrupting the Indian beauty industry | Deepti Alapati from Pulp India | ManaTaram Telugu Podcast
Episode 6: Disrupting the Indian beauty industry What is Pulp India?How is the Indian beauty industry transforming? 00:17 Birth of Pulp05:02 Vegan, cruelty-free, and eco-friendly in cosmetic context12:40 Validation and proof of concept for the startup18:35 Funding for the startup25:55 Role of micro-influencers in social media marketing33:45 Fairness and breaking norms in the industry42:30 Difference between make-up and skincare, and forecasting the future 49:12 Takeaways for an entrepreneur51:50 Takeaways for people about skincare___________________________ Deepti is the co-founder of Pulp cosmetics, a vegan, superfood-based skincare brand. Pulp cosmetics is competing with international brands by curating products for the millennial and Gen-Z customers at an affordable price. In this episode, we talk about the philosophy and branding of Pulp, importance of social media marketing and tackling the perceived beauty standards in India. Resources on Mica: Centre for Research on Multinational Corporations (2018)- https://www.somo.nl/wp-content/uploads/2018/03/NL180313_GLOBAL-MICA-MINING-.pdf ___________________________ Mana Taram Podcast is a weekly podcast where Teja and Nayan invite guests from diverse fields ranging from education, business and public policy to arts, culture and food. The podcast is in a conversational mix of Telugu Follow us on Instagram: https://www.instagram.com/manataram.podcast/
Mana Taram Podcast
Mana Taram Podcast is a weekly Telugu podcast where Teja and Nayan talk to their guests on topics ranging from education, business and public policy to arts, culture and food. The podcast is in a conversational mix of Telugu and English.
