Episode 20: From $15 to $3 Ads Clicks, What I Learned

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Making The Complex Simple

Morgan Whalen

23 episodes

6 days ago

Welcome to Making the Complex Simple, hosted by entrepreneur, founder, and investor Morgan Whalen. On this podcast, Morgan shares hard-earned lessons from his life’s challenges. Dive into insightful stories and practical advice on business, relationships, personal growth, and more. Morgan’s mission is to inspire growth and learning, passing on valuable insights to help listeners simplify the complexities of life and achieve their goals. Whether you're navigating personal struggles or professional hurdles, this podcast is your guide to turning challenges into growth opportunities.

Self-Improvement

Education

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Self-Improvement

Education

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Episode 20: From $15 to $3 Ads Clicks, What I Learned

Making The Complex Simple

30 minutes 33 seconds

4 months ago

Episode 20: From $15 to $3 Ads Clicks, What I Learned

In this episode, I pull back the curtain on my most recent wins and failures in content creation and ad strategy—so you can skip the pain and skip straight to the lessons.

You’ll hear how I:

Took a YouTube video from 25 views to 50+ (and what actually made the difference)
Lowered my cost per website visitor from $15 to $3
Fixed a broken funnel using a Video Sales Letter (VSL)
Identified the hidden truths that make your message "undeniable"

Plus, I break down the exact anatomy of a high-converting VSL, why most people get it wrong, and how to make yours feel personal, valuable, and watchable—without being salesy.

If you’re creating content, running ads, or trying to turn attention into action—this one’s for you.