If your ads aren’t converting, your content isn’t landing, or your customer acquisition feels like guesswork, you’re not alone. In this episode, I share what I’ve learned from testing 10+ ads per week, simplifying messaging, and doubling down on what actually works in early-stage marketing.
We’ll cover:
Why broad marketing messages fail (and what to do instead)
How simplifying your offer increases conversions
The exact ad metrics I use to test, kill, and scale campaigns
Why static images might outperform videos for new advertisers
How much time you really need to spend on your acquisition channel
This is a tactical, behind-the-scenes look at how I’m building and optimizing my marketing engine in real time—so you can skip the trial and error.
