How to build a media business by two outsiders learning the craft. Matt Reustle and Dom Cooke have decades of experience in investing but almost none in the media industry. In each episode, they talk to great media operators, document their own media building efforts, and dissect their favorite business content. Join these two content junkies in their fight to save long-form media against the attention span crisis. Join the resistance. Learn more and stay up to date at www.joincolossus.com. An entrepreneurship show, by entrepreneurs, for the entrepreneur.
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How to build a media business by two outsiders learning the craft. Matt Reustle and Dom Cooke have decades of experience in investing but almost none in the media industry. In each episode, they talk to great media operators, document their own media building efforts, and dissect their favorite business content. Join these two content junkies in their fight to save long-form media against the attention span crisis. Join the resistance. Learn more and stay up to date at www.joincolossus.com. An entrepreneurship show, by entrepreneurs, for the entrepreneur.
Business, Culture, and Content with Emily Sundberg - [Making Media, EP.59]
Making Media
1 hour 3 minutes
1 year ago
Business, Culture, and Content with Emily Sundberg - [Making Media, EP.59]
Welcome back to Making Media. Our guest today is Emily Sundberg. Like many of our most creative guests, Emily has a wide-ranging background. For her day job, she writes her newsletter, Feed Me, which tracks valuable early trends in the consumer and brand space. If you want to know what's going to happen six months from now, read Emily's newsletter tomorrow.
She also writes for New York magazine and GQ, she's been featured in the New York Times, and she's published a documentary. We talk about how she's built up this incredibly valuable, long, diversified list of sources while not being a traditional journalist. And we hit on what's happening in culture and documentaries too. Please enjoy this conversation with Emily.
For the full show notes, transcript, and links to the best content to learn more, check out the episode page here.
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Making Media is a property of Colossus, LLC. For more episodes of Making Media, visit joincolossus.com/episodes.
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Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com).
Show Notes
(00:00:00) Welcome to Making Media
(00:02:46) First Question - The Art of Trendspotting
(00:08:57) The Evolution of Emily's Newsletter ‘Feed Me’
(00:14:00) Writing for A Magazine vs A Newsletter
(00:17:19) The Art of Making Stories Stick
(00:21:17) Understanding Her Audience
(00:26:04) Daily Content Creation: Insights into the Writing Process
(00:29:22) The Unique Voice of the Newsletter: Entertainment and Opinions
(00:32:12) Diving Into Documentary Filmmaking
(00:35:23) The Financial Realities and Creative Challenges of Documentary Making
(00:38:27) Navigating the Documentary World and Future Projects
(00:45:13) Diving Deep into Direct Investments and Business Models
(00:45:55) The Solo Journey of Managing a Newsletter
(00:56:31) Debrief
Making Media
How to build a media business by two outsiders learning the craft. Matt Reustle and Dom Cooke have decades of experience in investing but almost none in the media industry. In each episode, they talk to great media operators, document their own media building efforts, and dissect their favorite business content. Join these two content junkies in their fight to save long-form media against the attention span crisis. Join the resistance. Learn more and stay up to date at www.joincolossus.com. An entrepreneurship show, by entrepreneurs, for the entrepreneur.
