What if AI could supercharge your website’s performance without you having to lift a finger?In this episode of Making MarTech, Himnish Jindal sits down with Ankur Goyal, CEO of Fibr AI, to explore how artificial intelligence is reshaping the future of conversion rate optimization (CRO).Ankur breaks down how Fibr AI is eliminating the guesswork in CRO by automating experimentation at scale: running thousands of tests simultaneously to boost conversions, form fills, and customer engagement. You’ll hear real client success stories and get an inside look at how their AI-powered engine has helped companies see up to a 25% increase in purchases.You’ll learn:• Why high-volume experimentation is the secret to better CRO• How Fibr AI helps startups and marketers move faster with less effort• What’s driving the rise of Customer Data Platforms (CDPs)• Where AI-generated content fits into modern marketing• Why human oversight still matters, even in an AI-first world• How understanding customer pain points leads to smarter strategiesThis is a must-listen for marketers, founders, and tech leaders looking to stay ahead of the curve in CRO and MarTech innovation.Available on Apple Podcasts, Spotify, and YouTube.Released April 25, 2025.