Ever wondered what it really takes to get your product stocked in stores—especially when you're starting from scratch, juggling a full-time job, and trying to figure it out on the fly? In this episode, I sit down with Nikhil, a Makers Business Tribe member & Founder of Penantia.com - Pure Himalajan Shilajit, who went from a chaotic product range and zero sales… to launching a beautifully branded, premium product that’s now stocked in six retail stores—all within his first 90 days - whilst working full time as an Engineer. We talk through: ✅ Why doing less (and doing it better) is the real secret to scaling ✅ How Nikhil landed his first few stockists using old-school connection (and zero tech!) ✅ Why slow, steady and personal outperforms mass cold emails every time ✅ The 3 biggest lessons he learned—and what he’d never do again ✅ How one stockist alone is projected to generate $8,000–$9,000 in the next 12 months If you're ready to ditch the chaos, simplify your strategy, and finally get results—this episode will open your eyes to what’s really possible when you lean into the process.   To follow Penantia Shilajit on Socials: @penantia_official   --- Want to ride the wave of the winter sales season (aka the hottest sales season of the year) and create thousand-dollar+ recurring stockist orders on autopilot—just like Nikhil? Join our private Facebook group and get my expert advice → https://www.facebook.com/groups/831160098983769 or Book your free 15-minute call now and let’s map out your next move → https://bookings.makersbusinesstribe.com/#/qualification-strategy-call   ----   Your host: Hey, I'm Nina Huchthausen, your host & the founder of the Makers Business Tribe. After more than 15 years scaling tech startups and government projects across the globe, I’ve seen firsthand what it takes to turn ideas into powerhouse companies. I’ve had the chance to lead the growth of some fantastic teams and now-global companies like Bike Exchange and MadPaws, driving successful IPOs and tripling revenue along the way. With a Master’s in International Business and Project Management, my background is all about organizational strategy, leadership, and finding those little time-saving hacks that lead to big growth. I’ve been lucky to speak at events like CPA Australia’s Women in Leadership, Forward Fest, and Agile Aus, and my own journey scaling a business to seven figures while embracing motherhood has been one of the most fulfilling (and challenging) experiences of my life. My career path took a big turn when I decided to leave corporate life to focus on something closer to my heart: empowering other makers and leaving a positive impact on our planet. Now, at Makers Business Tribe, I’m here to support our tribe members in laying the groundwork for business success that’s not just profitable but also deeply fulfilling. Follow the Tribe on Insta & FB @makersbusinesstribe