In this conversation Hugh McNeill interviews embroider Kate Sproston from Kate Sproston Design, They explore her journey as a textile designer, delving into her early influences, the significance of embroidery in British culture, and the challenges faced in her career. The discussion highlights the importance of mentorship, the transition from education to professional practice, and the strategies for building a successful business in the creative industry. In this conversation, the speakers discuss the challenges and rewards of running a handmade crafts business, emphasising the importance of valuing handmade products, the impact of the pandemic on sales, and the significance of trade shows and collaborations. They also share personal experiences and advice for aspiring craftspeople, highlighting the need for community support and the importance of not overthinking the transition from hobby to business. https://katesprostondesign.com/ https://www.instagram.com/katesprostondesign https://uk.pinterest.com/katesprostondesign/?eq=kate%20sproston&etslf=18695 https://www.facebook.com/KateSprostonDesign/ https://www.tiktok.com/@katesprostondesign