What makes a brand truly relevant and why do so many lose touch with their customers? After two decades leading global brands like Coach, Kate Spade, and L’Oréal across Asia, Yann Bozec shares what it really takes to stay customer-centric in one of the world’s fastest-changing markets. In this episode, he reflects on what separates brands people would truly miss from those that fade away, why understanding the customer is the ultimate competitive edge, and how humility, curiosity, and cultura...
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What makes a brand truly relevant and why do so many lose touch with their customers? After two decades leading global brands like Coach, Kate Spade, and L’Oréal across Asia, Yann Bozec shares what it really takes to stay customer-centric in one of the world’s fastest-changing markets. In this episode, he reflects on what separates brands people would truly miss from those that fade away, why understanding the customer is the ultimate competitive edge, and how humility, curiosity, and cultura...
#184 – 4 Jahre Made in China: Ihr fragt, wir antworten
Made in China
27 minutes
1 month ago
#184 – 4 Jahre Made in China: Ihr fragt, wir antworten
Es gibt einen Grund zum Feiern, denn vor vier Jahren hat der Made in China Podcast das Licht der Welt erblickt. Dazu gibt es eine Spezialfolge, in der wir Fragen aus dem Publikum beantworten, die uns in letzter Zeit immer wieder gestellt wurden. Wenn ihr wissen möchtet, warum wir nach all der Zeit noch immer in China sind, welche unsere Lieblingsepisode ist und warum wir meistens positiv über China berichten, dann lasst euch diese Folge nicht entgehen! Send us a text asiabits hier abonnieren:...
Made in China
What makes a brand truly relevant and why do so many lose touch with their customers? After two decades leading global brands like Coach, Kate Spade, and L’Oréal across Asia, Yann Bozec shares what it really takes to stay customer-centric in one of the world’s fastest-changing markets. In this episode, he reflects on what separates brands people would truly miss from those that fade away, why understanding the customer is the ultimate competitive edge, and how humility, curiosity, and cultura...
