In this episode, Cheyanne O’Driscoll, Canadian small business strategist and marketing consultant, explains why your marketing goals aren’t reached by strategy alone, and how building marketing habits is the real key to growth this fall.

Marketing is something you have, when in fact it’s something you do. It belongs in your calendar the same way bookkeeping or client work does.

You’ll learn:

– Why so many small business owners fall into the “random acts of marketing” trap

– How to reframe entrepreneurship as a trade with skills and habits you can build over time

– The three marketing meetings that anchor consistent, effective marketing in your schedule

➡️ Build Your ⁠⁠Core Marketing System ⁠⁠with Me

➡️ Join the next ⁠⁠Content Lab⁠

➡️ Apply for the 2026 Annual Marketing Plan Intensive (Exclusive to Previous Clients)