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Lucentlands Podcast | Harvesting Agriculture Knowledge
Lucentlands
112 episodes
5 days ago
Welcome to the Lucentlands Podcast, your go-to source for all things related to agriculture. Our Agriculture podcast is dedicated to bringing you the latest news, trends, and insights on the agriculture industry from around the world. Hosted by Dewald Kirsten and Louise Brodie, two passionate professionals with years of experience in the media production industry, the Lucentlands Agriculture Podcast is the perfect platform for anyone interested in learning about the latest developments in agriculture.
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Welcome to the Lucentlands Podcast, your go-to source for all things related to agriculture. Our Agriculture podcast is dedicated to bringing you the latest news, trends, and insights on the agriculture industry from around the world. Hosted by Dewald Kirsten and Louise Brodie, two passionate professionals with years of experience in the media production industry, the Lucentlands Agriculture Podcast is the perfect platform for anyone interested in learning about the latest developments in agriculture.
Show more...
Business
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Can SA Citrus Survive Tariffs? | Ep. 98
Lucentlands Podcast | Harvesting Agriculture Knowledge
53 minutes 14 seconds
1 month ago
Can SA Citrus Survive Tariffs? | Ep. 98

Support this podcast by buying us a coffee: https://buymeacoffee.com/lucentlands?new=1

Visit our agricultural stock site: https://lucentlands.smugmug.com/

In this episode, hosts Dewald Kirsten and Louise Brodie sit down with Darci Vetter, internationally renowned Food & Agriculture Policy Expert and former U.S. Chief Agricultural Negotiator, to unpack the realities behind trade tariffs, global food security, and the shifting role of agriculture in U.S. and global policy.

Darci shares insights from her career in the U.S. Senate, USDA, and the Office of the U.S. Trade Representative, where she led agricultural negotiations for the Trans-Pacific Partnership. She explains in plain language how tariffs really work, who pays for them, and what this means for producers, exporters, and consumers around the world.

From South Africa’s citrus and blueberry industries to U.S. consumers’ grocery bills, Darci highlights how interconnected global food systems are — and what might come next as court cases, political negotiations, and shifting consumer pressures reshape trade policy.

The conversation also touches on:

•The impact of broad U.S. tariffs on farmers, exporters, and consumers

•Why tariffs are essentially “taxes on food” and hit low-income families hardest

•The future of U.S. agricultural research and its global role

•How bilateral deals affect countries like South Africa•The tension between trade policy and public health goals

•Opportunities for regenerative agriculture and supply chain transformation

Key Takeaways:

•Tariffs are not paid by foreign governments — they raise costs for importers and consumers.

•U.S. trade policy is shaping not just economics, but also access to healthy food worldwide.

•South Africa’s citrus and fruit industries are deeply exposed to U.S. tariff shifts.

•Reduced U.S. investment in agricultural research could have global ripple effects.

•Trade negotiations are increasingly linked to health, environment, and investment agendas.

Connect with Darci on LinkedIn: https://www.linkedin.com/in/darci-vetter/

Connect with us:

Website: https://lucentlands.co.za/

Instagram: https://www.instagram.com/lucentlandsmedia/

Facebook: https://www.facebook.com/lucentlandsmedia

LinkedIn: https://www.linkedin.com/company/lucentlandsmedia/

Lucentlands Podcast | Harvesting Agriculture Knowledge
Welcome to the Lucentlands Podcast, your go-to source for all things related to agriculture. Our Agriculture podcast is dedicated to bringing you the latest news, trends, and insights on the agriculture industry from around the world. Hosted by Dewald Kirsten and Louise Brodie, two passionate professionals with years of experience in the media production industry, the Lucentlands Agriculture Podcast is the perfect platform for anyone interested in learning about the latest developments in agriculture.