In this conversation, David Berg, CEO of Redirect Health, discusses the mission of his company to make healthcare accessible and affordable for hourly employees and their families. He shares insights on leadership, loyalty, and the importance of mission-driven leadership. David emphasizes the need for leaders to care for their employees and create a sense of belonging, while also discussing innovative solutions for small employers in the healthcare space. The conversation highlights the significance of mission in inspiring loyalty and the ongoing efforts to democratize healthcare access.