Jen welcomes Amy from AP Massage Therapy to share her journey from working as a personal trainer on the gym floor to building a multi-faceted practice offering sports massage, pregnancy massage, C-section scar massage, personal training and Pilates.
In this conversation Amy explains how early PT work revealed the gaps in her knowledge around injuries, why ongoing training changed the way she supported clients, and how she rebuilt a client base after moving to Newbury. She talks candidly about the challenges of COVID, the switch to online sessions, and the value of swapping services with other professionals when funds were limited. Amy also discusses her recent rebrand from Rock Your Body to AP Massage Therapy and how the softer, care-led identity reflects the direction her business has taken.
The episode explores what C-section scar massage is, who it can help and why it can make a difference even decades after birth. Amy explains how she combines massage, Pilates and personal training to support long-term health, why boundaries and confidence in pricing matter for sole traders, and how simple steps such as a clear website and word of mouth marketing have supported her growth.
Listeners will come away with a clear understanding of the role scar massage can play in recovery, practical advice on building a sustainable business in health and fitness, and the reassurance that asking for help is not a weakness but a key part of success.
Links:
AP Massage Therapy website: https://www.apmassagetherapy.com
Instagram: https://www.instagram.com/_apmassagetherapy_
Jennifer Cornish Design: https://www.jennifercornish.co.uk
If you are a small business owner in Newbury or the surrounding area and would like to share your story, get in touch with the show.
This podcast was produced by Creative Content Studio https://www.creativecontentstudio.co.uk/