What if secondhand felt as polished as buying new—and actually grew brand loyalty? We sit down with Relay, the Korean recommerce engine powering white‑label resale for major fashion groups and department stores, to unpack how trust, speed, and cleaning every item can flip circularity into a profit center. From doorstep pick‑ups and instant store credit to meticulous QC and photography, Relay’s model keeps resale inside the brand ecosystem and turns trade‑ins into repeat purchases. We get int...
All content for LOOPED IN with Carl Warkentin is the property of Carl Warkentin and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
What if secondhand felt as polished as buying new—and actually grew brand loyalty? We sit down with Relay, the Korean recommerce engine powering white‑label resale for major fashion groups and department stores, to unpack how trust, speed, and cleaning every item can flip circularity into a profit center. From doorstep pick‑ups and instant store credit to meticulous QC and photography, Relay’s model keeps resale inside the brand ecosystem and turns trade‑ins into repeat purchases. We get int...
From Pilot to Scale: Why Circularity Is Europe’s Next Competitive Advantage with Matthias Ballweg
LOOPED IN with Carl Warkentin
32 minutes
2 months ago
From Pilot to Scale: Why Circularity Is Europe’s Next Competitive Advantage with Matthias Ballweg
What if the most sustainable business model was also the most profitable? In this eye-opening conversation with Mazze Ballweg, we dive deep into why circular economy has evolved from an environmental nice-to-have to an economic imperative for businesses across Europe. Mazze takes us on his journey from traditional consulting at McKinsey and strategy work at Volkswagen to the moment sustainability "hit him" in 2019, prompting his career pivot toward circularity. With refreshing clarity, he ex...
LOOPED IN with Carl Warkentin
What if secondhand felt as polished as buying new—and actually grew brand loyalty? We sit down with Relay, the Korean recommerce engine powering white‑label resale for major fashion groups and department stores, to unpack how trust, speed, and cleaning every item can flip circularity into a profit center. From doorstep pick‑ups and instant store credit to meticulous QC and photography, Relay’s model keeps resale inside the brand ecosystem and turns trade‑ins into repeat purchases. We get int...
