Two Texas girls on a couch talking grit, elegance, and the real work of building a brand. Mair, founder of Mair Fragrance, shares how a handwritten signature sparked a decade-long journey, why she designs soft scents to complement you not overpower you, and what almost ended her company this year. We cover distribution, contracts, influencer fatigue, and the mantra that guides her now, think slow, move fast.
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Two Texas girls on a couch talking grit, elegance, and the real work of building a brand. Mair, founder of Mair Fragrance, shares how a handwritten signature sparked a decade-long journey, why she designs soft scents to complement you not overpower you, and what almost ended her company this year. We cover distribution, contracts, influencer fatigue, and the mantra that guides her now, think slow, move fast.
Craft, Courage, and Character: Bestselling Authors Alix Strauss and Nicola Kraus
Login Podcast
36 minutes
1 month ago
Craft, Courage, and Character: Bestselling Authors Alix Strauss and Nicola Kraus
Bestselling authors Alix Strauss (The Joy of Funerals) and Nicola Kraus (The Best We Could Hope For, co-author of The Nanny Diaries) join Login to talk about being and writing, telling the truth on the page, and creating realistic women in full color. They dig into character first storytelling, structure that reveals who people really are, and the balance between honesty and “likable.” We cover process, accountability partners, acting backgrounds that sharpen dialogue, handling rejection with...
Login Podcast
Two Texas girls on a couch talking grit, elegance, and the real work of building a brand. Mair, founder of Mair Fragrance, shares how a handwritten signature sparked a decade-long journey, why she designs soft scents to complement you not overpower you, and what almost ended her company this year. We cover distribution, contracts, influencer fatigue, and the mantra that guides her now, think slow, move fast.
