What happens when you’ve built a thriving business, and it still doesn’t feel right? JR Lay shares his journey from web design wunderkind to bestselling author, revealing the hard resets, personal truths, and shifting perspectives that shaped his entrepreneurial evolution. From the early days of Napster-era hustle to his vision of the "Wisdom Economy," this episode is a masterclass in letting go, starting over, and creating something that matters.

Note: Since recording, JR Lay has launched Level Up Business, where he helps B2B entrepreneurs grow through brand research, podcasting, and book publishing. https://www.levelupbusiness.com/