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Local Newsletter Insider
TJ Larkin
50 episodes
1 week ago
Local Newsletter Insider is the definitive podcast and consulting resource for entrepreneurs building successful local newsletter businesses. Host TJ Larkin provides exclusive insights, proven frameworks, and actionable strategies that help newsletter publishers accelerate growth and maximize profitability.
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Entrepreneurship
Business
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All content for Local Newsletter Insider is the property of TJ Larkin and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Local Newsletter Insider is the definitive podcast and consulting resource for entrepreneurs building successful local newsletter businesses. Host TJ Larkin provides exclusive insights, proven frameworks, and actionable strategies that help newsletter publishers accelerate growth and maximize profitability.
Show more...
Entrepreneurship
Business
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Grow and Monetize With Dinner Clubs
Local Newsletter Insider
40 minutes 50 seconds
1 month ago
Grow and Monetize With Dinner Clubs

Creators and local newsletter operators want in-person connection without the headache of planning events. In this episode, Rae Lambert shares how DNNR (pronounced “dinner”) turns audiences into white-labeled dinner clubs with zero heavy lifting. Listeners learn how personality quizzes, AI matching, and day-of restaurant reveals create table groups of six and a post-dinner meetup that brings multiple tables together.


Rae explains pricing (commonly a $16 seat, food not included), how DNNR handles reservations and communications, and why this model beats traditional pop-up dinners or host-centric meetups. She walks through real examples—from a small New England podcast filling seven tables on launch to multi-city founder networks segmenting investors, founders, and service providers—plus smart ways to group parents, business owners, and more without fragmenting your funnel.


Key takeaways: keep top-of-funnel broad, let matching do the segmenting, aim for three or more tables to power a lively after-party, and lead with value to keep service-provider “pitchiness” from derailing community quality. We also cover why local IRL connection is rising in the AI era and how this becomes both a monetization and growth engine.


Guest contact & links: 

Rae Lambert • DNNR 

https://dnnr.io


#CommunityBuilding #LocalNewsletters #CreatorEconomy #DinnerClub #AudienceMonetization #IRLEvents #AIMatching #LocalBusiness #Meetups #DNNR


Local Newsletter Insider
Local Newsletter Insider is the definitive podcast and consulting resource for entrepreneurs building successful local newsletter businesses. Host TJ Larkin provides exclusive insights, proven frameworks, and actionable strategies that help newsletter publishers accelerate growth and maximize profitability.