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In this episode of Live Lead Last, James sits down with coach and culture-builder Masi Willis to unpack what it means to truly transform as a leader. From her nonlinear career journey—spanning ministry, movie production, and major live events—to launching The Mason Effect, Masi shares how knowing yourself deeply is the foundation for building thriving cultures at work and beyond.
They explore the metaphor of the greenhouse, the crucial difference between default and designed culture, and the vital role of self-leadership. Masi shares vulnerable stories from her own journey, insights into her MILE framework, and powerful moments of transformation she’s witnessed in organizations.
Whether you’re leading a team of hundreds or just starting your own entrepreneurial path, this conversation will challenge you to cultivate environments where people—and you—can truly flourish.
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