If your posts have started to feel flat, robotic, or just like everyone else’s… this episode will hit home. Cassie and Amanda get real about their own experiences with over-relying on ChatGPT for content, how it led to losing their “voice,” and why audiences are craving authenticity more than ever. They unpack the fine line between using AI as a supportive tool vs. outsourcing your soul, and share practical ways to bring storytelling, energy, and humanity back into your content. Expect honest...
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If your posts have started to feel flat, robotic, or just like everyone else’s… this episode will hit home. Cassie and Amanda get real about their own experiences with over-relying on ChatGPT for content, how it led to losing their “voice,” and why audiences are craving authenticity more than ever. They unpack the fine line between using AI as a supportive tool vs. outsourcing your soul, and share practical ways to bring storytelling, energy, and humanity back into your content. Expect honest...
E5: The Black Friday Debrief: What Worked, What Didn’t & What We’re Changing
Lit Up + In Flow
37 minutes
9 months ago
E5: The Black Friday Debrief: What Worked, What Didn’t & What We’re Changing
In this episode of Lit Up + In Flow, we’re breaking down everything we learned from running Black Friday promotions in 2024—the wins, the mistakes, and the surprising insights. Whether you run Black Friday sales or not, this episode is packed with lessons that apply to marketing, messaging, and content strategy all year round. We dive into: • The pressure of doing “all the things” and why simplifying your strategy is key. • What worked (and what didn’t) when running ads for the first time. ...
Lit Up + In Flow
If your posts have started to feel flat, robotic, or just like everyone else’s… this episode will hit home. Cassie and Amanda get real about their own experiences with over-relying on ChatGPT for content, how it led to losing their “voice,” and why audiences are craving authenticity more than ever. They unpack the fine line between using AI as a supportive tool vs. outsourcing your soul, and share practical ways to bring storytelling, energy, and humanity back into your content. Expect honest...