In this podcast, Rosemary O'Shaughnessy discusses the importance of creating human-centric content on LinkedIn. She emphasizes the need to understand audience diversity and accessibility. How to build trust and connection through storytelling and engagement. The conversation highlights the significance of feedback and interaction in enhancing content visibility and effectiveness.

Podcast

• Content should be human-centric and accessible to all.
• Understanding audience needs is crucial for effective content creation.
• Different people consume content in various ways.
• Creating a trusted network enhances content reach.
• Engagement through storytelling creates human connection.
• Useful content is more likely to be saved and shared.
• Feedback from the audience is valuable for improvement.

🎧 "One size doesn’t fit all your audience’s needs dictate your content."
🎧 "If your content isn’t accessible, you’re excluding potential connections."
🎧 "LinkedIn’s algorithm is a mirror it reflects what your audience actually wants."

00:00 Introduction to Content Creation on LinkedIn

02:21 Understanding Audience Needs and Accessibility

04:58 Building Human Connections Through

Hosted by Rosemary O’Shaughnessy :

LinkedIn Certified Insider, LinkedIn Trainer, Workshop Host, International Trainer, Podcast Host

 ⁠⁠LinkedIn⁠⁠ | 🎤 ⁠⁠Podcast/Contact⁠⁠ |  ⁠⁠Workshops⁠

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