Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
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Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
Linkedin Ads VS Facebook Ads People really like to compare different ad channels to each other to try to see which one is better or where they should put their money or maybe even just what to try next. I’ll start off by saying that each channel is actually pretty different for a few different reasons and you can’t just be thinking in terms of cost per click or cost per lead. You need to evaluate channels on these criteria. TargetingEach channel builds targeting in a...
Linkedin Paid Ads - From A to Z by Impactable.com
Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
