Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
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Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
Linkedin Ads Bidding Basics I actually leave a lot of my campaigns on these settings: Set a daily budgetRun campaign continuouslyMaximum delivery (automated). Let’s walk through it real quick. Set a daily budget. This just means that instead of setting a lifetime budget with an end date..I choose to put a daily budget that just continues to run until I decide it’s over. The way I approach most marketing is not in 2-week sprints or a 60-day trial. Most market...
Linkedin Paid Ads - From A to Z by Impactable.com
Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
