Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
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Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
Impactable.com - Our Own Linkedin Paid Ads Strategy
Linkedin Paid Ads - From A to Z by Impactable.com
29 minutes
3 years ago
Impactable.com - Our Own Linkedin Paid Ads Strategy
Conversion setu We actually got rid of the form on our website because it was just another hurdle for people to jump through before booking a call and then required another touchpoint to follow up with those who submit a form but don’t book a call. Instead, the first conversion we track is actually booked calls. How did we do this? We use calendly to book calls and calendly (along with most call booking tools) allow you to set up a URL redirect upon booking. This means th...
Linkedin Paid Ads - From A to Z by Impactable.com
Fun interview with the folks at B2B Playbook where we talk about b2b marketing, Linkedin ads, and startup life. I'll also cover a pretty amazing retargeting framework that Impactable has rolled out to over 200+ clients!
