The Future of B2B Lead Generation: LinkedIn Groups?

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LinkedIn Marketing Mastery

Create and Earn - The Creator's Hub

45 episodes

4 days ago

In this show, we’re digging deep into the fundamentals of marketing, and interviewing experts weekly who actually use LinkedIn to build their businesses. If you’re tired of the same old rat race tactics and ready to see real results, you’re in the right place. → Hit the Follow button and let's start!

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All content for LinkedIn Marketing Mastery is the property of Create and Earn - The Creator's Hub and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

In this show, we’re digging deep into the fundamentals of marketing, and interviewing experts weekly who actually use LinkedIn to build their businesses. If you’re tired of the same old rat race tactics and ready to see real results, you’re in the right place. → Hit the Follow button and let's start!

Show more...

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The Future of B2B Lead Generation: LinkedIn Groups?

LinkedIn Marketing Mastery

39 minutes 22 seconds

7 months ago

The Future of B2B Lead Generation: LinkedIn Groups?

Important notes: https://createandearn.com/sm

As organic reach decreases on LinkedIn, we explore the potential of groups as a solution with the owner of a group with 1.5M members.

Correction of a number shared: Jackie's group is about to reach 100M impressions, not 1B.

Follow Jackie: https://www.linkedin.com/in/domanus/

Follow Dana: https://www.linkedin.com/in/dana-daskalova/

Follow Fran: https://www.linkedin.com/in/francallado

Chapters

00:00 Intro

00:34 The Return of Live Interactions

02:38 Exploring LinkedIn Groups

05:26 The Impact of Group Engagement on Visibility

07:44 Networking and Real Connections in Groups

09:45 Creating Value in Groups

12:37 The 95-5 Rule and Lead Generation

14:58 Transforming Impressions into Leads

16:36 The Future of LinkedIn Groups

21:03 Creating and Growing Online Groups

23:58 Lead Generation Strategies in Groups

28:11 Maintaining and Moderating Groups

32:16 The Future of LinkedIn Groups

36:04 Revenue Generation through LinkedIn