In this episode, I’m opening up about something so many pet pros struggle with—confidence in your offers. If you’ve ever found yourself questioning your pricing, tweaking your services over and over, or wondering if anyone will actually buy what you’ve created… you are not alone. I’ve been there, and I know how frustrating it feels.
I’m sharing the real shifts that helped me move from self-doubt and undercharging to complete confidence in what I offer. This isn’t about copying what everyone else is doing—it’s about building something that feels aligned with you, your values, and your strengths.
You'll hear how I crafted a signature, high-ticket offer that feels exciting to sell and genuinely helps the right people. I’ll also walk you through the questions that gave me clarity, how I stopped discounting from fear, and what it takes to back your services with full belief.
Let’s help you feel so rock solid in your offers that marketing them becomes fun (and effective).
Useful Resources
👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307
👉 Click here to apply for the Limitless Pets Academy:
👉 Get support: www.karlyedwards.com
📱 Say hi on Facebook: @thekarlyedwards
🎧 Subscribe & share this episode with a pet pro who needs to hear this!
Chapters 00:00 – Welcome and intro
01:10 – Struggling with self-doubt in your offers? You’re not alone
03:00 – My early mistakes: undercharging, comparing, and second-guessing
05:30 – The two game-changing questions I asked myself 07:15 – Why I stopped offering what everyone else was doing
08:45 – Clarity = Confidence: getting specific on who I help 10:00 – My shift to simple, aligned offers
11:40 – Building around real client needs
13:00 – Niching down to service-based female pet professionals
14:30 – My high-ticket signature offer: why it works
16:00 – Backing my offer with real proof and results
17:30 – Practicing saying my price out loud
18:50 – Why I stopped discounting out of fear
20:00 – Final encouragement: a “no” doesn’t mean your offer isn’t valuable