If you're relying solely on social media to attract new clients, you're missing out on one of the most powerful tools in your marketing toolbox—email sequences! Unlike social media, email allows you to build deeper, more personal relationships with your audience, nurture leads over time, and gently guide people toward booking your services or buying your digital products… all on autopilot.
In this episode, I’m walking you through the five essential email sequences that every pet business owner should have in place. Whether you're a dog trainer, pet sitter, groomer, walker, or offer any other pet service or digital product, these sequences will help you nurture a better relationship with your subscribers and increase your bookings and revenue—without feeling salesy or spammy.
I break down what each sequence does, why it matters, and what to include so you’re never stuck wondering what to say. These are practical, pet biz-specific strategies that you can put into action right away—even if writing emails isn’t your favorite thing.
Useful Resources
👉 Click here to buy the Your Limitless Pet Business book: https://www.amazon.co.uk/dp/1068307307
👉 Click here to apply for the Limitless Pets Academy: www.karlyedwards.com/academy
👉 Get support: www.karlyedwards.com
📱 Say hi on Facebook: @thekarlyedwards
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Chapters
00:00 Introduction to Email Marketing for Pet Businesses
02:40 Crafting the Perfect Welcome Sequence
06:45 Building Relationships with Nurture Sequences
09:57 Converting Leads with Sales Funnel Sequences
14:00 Re-engaging Abandoned Inquiries
17:13 Reviving Cold Leads with Re-engagement Sequences