Join Darren and Gemma - two marketers, in this relaxed discussion about the latest big topics in marketing with practical advice about how you can grow and build your business. Message us with your marketing challenges and if you'd like to appear on the podcast as a guest.
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Join Darren and Gemma - two marketers, in this relaxed discussion about the latest big topics in marketing with practical advice about how you can grow and build your business. Message us with your marketing challenges and if you'd like to appear on the podcast as a guest.
We talk about AIDA (Awareness, Interest, Desire and Action), where you can use this as a sales funnel to generate leads and sales and how you can create a sales funnel. Listen to episode 19 about the customer lifecycle.
*The sales funnel was invented by E St Elmo Lewis in 1898 and not in the 50s as we mentioned.
Like, Click, Share
Join Darren and Gemma - two marketers, in this relaxed discussion about the latest big topics in marketing with practical advice about how you can grow and build your business. Message us with your marketing challenges and if you'd like to appear on the podcast as a guest.
