In this podcast episode, Dave MacNicol and cybersecurity expert Roman Zubrytsky discuss the critical importance of cybersecurity in today's digital landscape. They explore the tactics used by cyber criminals, including phishing scams and social engineering, and outline the phases of a cyber attack. Roman emphasizes the need for organizations to implement robust cybersecurity measures, including user awareness programs and technological solutions, to protect against potential threats. The conversation also touches on the psychological impact of cyber incidents and the future challenges posed by artificial intelligence in cybersecurity.