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Life Science Marketing Society
Bitesize Bio
13 episodes
1 month ago
The Life Science Marketing Society brings your insights, advice, and wisdom from marketing experts within the life sciences and beyond. Expect to discover hard-won lessons, wisdom gained from experience, and viewpoints on the latest developments in marketing, taken from webinars presented by our members. All marketers are welcome to join, and if you'd like to contribute a presentation to the society, please feel free to drop us a line to apply at lifesciencemarketingsociety.org
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Management
Business,
Science
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All content for Life Science Marketing Society is the property of Bitesize Bio and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Life Science Marketing Society brings your insights, advice, and wisdom from marketing experts within the life sciences and beyond. Expect to discover hard-won lessons, wisdom gained from experience, and viewpoints on the latest developments in marketing, taken from webinars presented by our members. All marketers are welcome to join, and if you'd like to contribute a presentation to the society, please feel free to drop us a line to apply at lifesciencemarketingsociety.org
Show more...
Management
Business,
Science
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Stop Spamming Your Email List And Do This Instead
Life Science Marketing Society
21 minutes
7 years ago
Stop Spamming Your Email List And Do This Instead

Time and time again, email is proven to be the most effective form of marketing. It's also the cheapest, and amongst the least difficult to execute.

So why aren't you paying more attention to email marketing?

We get it. It's not sexy like social. It's not stimulating like branding or graphic design. But you know what is exciting? Results. The best marketing ROI you'll ever see.

But you still have to use email in the right way. We'll point you in the right direction.

In this episode, we discuss:

- The 5 Email Success Factors
- Why using your email list as a direct sales tool is a losing strategy, and what to do instead
- The awesome power of marketing automation (when used by capable hands)
- How a lot of hard work upfront will make your life much easier in the long run

https://www.lifesciencemarketingsociety.org/

Life Science Marketing Society
The Life Science Marketing Society brings your insights, advice, and wisdom from marketing experts within the life sciences and beyond. Expect to discover hard-won lessons, wisdom gained from experience, and viewpoints on the latest developments in marketing, taken from webinars presented by our members. All marketers are welcome to join, and if you'd like to contribute a presentation to the society, please feel free to drop us a line to apply at lifesciencemarketingsociety.org