A weekly podcast for the small business owner and creative entrepreneur to help you grow your wholesale. Brought to you by Therese from the Small Business Collaborative. Find out how buyers select new products, what it takes to make a product successful, how to build a long-standing relationship with a retailer and what you can do to stand out.
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A weekly podcast for the small business owner and creative entrepreneur to help you grow your wholesale. Brought to you by Therese from the Small Business Collaborative. Find out how buyers select new products, what it takes to make a product successful, how to build a long-standing relationship with a retailer and what you can do to stand out.
Episode 4: Is Wholesale Still Worth It in 2025?
If you’ve been wondering whether wholesale is still worth it — because it feels harder, slower, or less predictable than it used to — this episode is for you.
The truth? Wholesale still works. But not if you’re treating it like it’s 2019.
In this episode, I’m sharing:
What’s really changed in the retail landscape.
3 key shifts that are shaping how buyers make decisions in 2025.
Why wholesale is still one of the best ways to build predictable income — if you’re ready to evolve how you approach it.
You’ll walk away with a clearer picture of what’s going on behind the scenes for buyers, and what you can do to stay visible, relevant, and top of mind (without being pushy).
Because yes — your products are great. But if buyers are overwhelmed, distracted, and being pitched by 10 other brands… the best thing you can do is make it easy for them to say yes.
And that’s exactly what I help you do inside Sales Growth Lab.
Links and Resources
Join the Sales Growth Lab waitlist & download the free Email Pitch Checklist:
👉 https://smallbusinesscollaborative.myflodesk.com/checklist
Explore Sales Growth Lab:
👉 https://www.smallbusinesscollaborative.co.uk/sales-growth-lab
Visit my website:
👉 https://smallbusinesscollaborative.co.uk
Say hi on Instagram:
👉 https://instagram.com/smallbusinesscollaborative
Timestamps
00:00 — Strong Hook + Intro
01:06 — What Wholesale Used to Look Like
02:07 — What It’s Like Now
03:26 — 3 Key Shifts I See Right Now
05:03 — Why Wholesale Still Matters
06:07 — Let’s Recap + What’s Next
Let’s Talk Shop
A weekly podcast for the small business owner and creative entrepreneur to help you grow your wholesale. Brought to you by Therese from the Small Business Collaborative. Find out how buyers select new products, what it takes to make a product successful, how to build a long-standing relationship with a retailer and what you can do to stand out.
