While companies know that managing their data is essential, it can also be tough – and technology is not necessarily the hardest part, it is the people and the process. Join, Maria Villar, Head of North America Data Strategy and Transformation at SAP, and Vinny Maurici, Vice President of Data Engineering at Object Edge as they discuss current challenges companies experience when developing a data strategy and an approach to developing one that is outcome-driven.   Host: Corrie Birkeness Speakers: Maria Villar – Head of North America Data Strategy and Transformation Vinny Maurici - Vice President of Data Engineering at Object Edge   Additional Resources: SAP Enterprise Data Strategy Master Class: https://bit.ly/4abjwB1 SAP Enterprise Data Strategy Workbook: https://bit.ly/4ausB8v SAP solutions for Data & Analytics: https://bit.ly/3IDy9kS   Discussion Highlights: Overview of Data Strategy Challenges Business Outcome Focus in Data Strategy Foundations of Master Data Management (MDM) and Data Governance Agile Data Governance and Leadership Executive Support and Organizational Capabilities The importance of aligning data strategy with business outcomes Modernizing MDM and data governance practices Securing executive support for effective data transformation