Brand visibility refers to how well a brand is seen,recognized, and remembered by its target audience across various marketingchannels. It measures the frequency with which a brand appears before potentialcustomers through touchpoints such as search engines, social media,advertisements, and physical locations. High visibility increases thelikelihood that a brand will be considered during a purchase decision.

  A 2025 Nielsen study found that 92% of consumers trustrecommendations from individuals or trusted sources more than traditionaladvertisements.

- High investment by executives: According to a report byTenet, 77% of marketing executives consider branding essential for businessgrowth.

As the principal at Lynn Aronberg Public Relations (LAPR), Ilead a global communications agency that delivers strategic and innovativemedia relations, government relations, and investor relations campaigns forclients around the world. With over 15 years of experience, I have developedstrong expertise in marketing communications, new media, and editorial work.

My company helps clients achieve their goals and reach theiraudiences through effective and creative storytelling. My team has securedmedia coverage for an impressive roster of clients in leading outlets such asForbes, Vogue, CNN, and The Wall Street Journal. We also leverage new mediaplatforms and technologies to enhance our clients' online presence andengagement. We are continually seeking new opportunities to learn and grow inthis dynamic and ever-evolving field.

For more information, visit:https://www.lynnaronberg.com/ 

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Email: lynn@lynnaronberg.com