Let’s Get Changed elevates the work of business leaders, influencers, and other changemakers at the forefront of social responsibility.
We interview executives and forward-thinking brands as they implement triple bottom-line strategies for people, planet, and profit. We speak to nonprofit leaders, community groups, and movement-builders working on intersectional and cross-cutting issues like racial and environmental justice, health, food systems, entertainment, and more. Along the way, we talk about how our guests build community, run great companies, and keep their inner fires burning.
Business as a force for good? It's a thing.
Join us –– Let's Get Changed
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Let’s Get Changed elevates the work of business leaders, influencers, and other changemakers at the forefront of social responsibility.
We interview executives and forward-thinking brands as they implement triple bottom-line strategies for people, planet, and profit. We speak to nonprofit leaders, community groups, and movement-builders working on intersectional and cross-cutting issues like racial and environmental justice, health, food systems, entertainment, and more. Along the way, we talk about how our guests build community, run great companies, and keep their inner fires burning.
Business as a force for good? It's a thing.
Join us –– Let's Get Changed
E15 – Making waves: How one company built a movement to save coral reefs from chemical sunscreens
Let's Get Changed
52 minutes 13 seconds
2 years ago
E15 – Making waves: How one company built a movement to save coral reefs from chemical sunscreens
In this episode of Let’s Get Changed, we have the pleasure of speaking with Caroline Duell, CEO and founder of All Good, a skincare company based in Morro Bay, California. We speak with Caroline about the history of the company, her resistance to starting a business in the first place, views on the B Corp and 1% for the Planet movements, and even a light touch on regenerative business design. Importantly, though, we chat with Caroline about All Good’s successful 2018 Reef Friendly campaign, when the company put itself at the forefront of a global movement to protect coral reefs from the disastrous effects of chemical sunscreens. We discuss the motivations and inspirations behind the campaign as well as the strategies used to execute it. From partnerships to policy to pledge drives, we hope you walk away with some ideas about how you too might structure your own values-aligned, movement-driven campaign. Got reef? Let’s dive in.
Let's Get Changed
Let’s Get Changed elevates the work of business leaders, influencers, and other changemakers at the forefront of social responsibility.
We interview executives and forward-thinking brands as they implement triple bottom-line strategies for people, planet, and profit. We speak to nonprofit leaders, community groups, and movement-builders working on intersectional and cross-cutting issues like racial and environmental justice, health, food systems, entertainment, and more. Along the way, we talk about how our guests build community, run great companies, and keep their inner fires burning.
Business as a force for good? It's a thing.
Join us –– Let's Get Changed
