Let’s Get Changed elevates the work of business leaders, influencers, and other changemakers at the forefront of social responsibility.
We interview executives and forward-thinking brands as they implement triple bottom-line strategies for people, planet, and profit. We speak to nonprofit leaders, community groups, and movement-builders working on intersectional and cross-cutting issues like racial and environmental justice, health, food systems, entertainment, and more. Along the way, we talk about how our guests build community, run great companies, and keep their inner fires burning.
Business as a force for good? It's a thing.
Join us –– Let's Get Changed
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Let’s Get Changed elevates the work of business leaders, influencers, and other changemakers at the forefront of social responsibility.
We interview executives and forward-thinking brands as they implement triple bottom-line strategies for people, planet, and profit. We speak to nonprofit leaders, community groups, and movement-builders working on intersectional and cross-cutting issues like racial and environmental justice, health, food systems, entertainment, and more. Along the way, we talk about how our guests build community, run great companies, and keep their inner fires burning.
Business as a force for good? It's a thing.
Join us –– Let's Get Changed
E14 – On the beat: Values-based marketing strategies with a side of jazz
Let's Get Changed
48 minutes 43 seconds
2 years ago
E14 – On the beat: Values-based marketing strategies with a side of jazz
In this episode of Let’s Get Changed, we speak with Rai-mon Nemar Barnes, the Founder and CEO of Consciously, a conscious marketing company that deploys holistic marketing strategies with their partners and clients, particularly other conscious companies including B Corps, nonprofits, and startups led by women and BIPOC communities. We dive deep into corporate values to help shape internal company culture as well as influence external success. We also look at ecosystems as a fundamental influence when considering marketing strategies — alongside the role that stakeholders play in shaping your narrative. All this, plus the importance of jazz and sushi to keep the vibe nice.
Let's Get Changed
Let’s Get Changed elevates the work of business leaders, influencers, and other changemakers at the forefront of social responsibility.
We interview executives and forward-thinking brands as they implement triple bottom-line strategies for people, planet, and profit. We speak to nonprofit leaders, community groups, and movement-builders working on intersectional and cross-cutting issues like racial and environmental justice, health, food systems, entertainment, and more. Along the way, we talk about how our guests build community, run great companies, and keep their inner fires burning.
Business as a force for good? It's a thing.
Join us –– Let's Get Changed