In this episode, I am joined by Dr. Max Mckeown to speak about his latest book, The Innovator’s Book. Dr. Max is an innovation consultant, a researcher, and a strategic advisor to many of the world's most admired and ambitious companies. He is also the best-selling author of several award-winning books, including The Strategy Book, Adaptability, Now, and the book we discuss in this episode The Innovator's Book. In this episode, we speak about: The three jobs of an innovator: make new ideas us...
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In this episode, I am joined by Dr. Max Mckeown to speak about his latest book, The Innovator’s Book. Dr. Max is an innovation consultant, a researcher, and a strategic advisor to many of the world's most admired and ambitious companies. He is also the best-selling author of several award-winning books, including The Strategy Book, Adaptability, Now, and the book we discuss in this episode The Innovator's Book. In this episode, we speak about: The three jobs of an innovator: make new ideas us...
How to Talk to Customers About Your Business Idea with Rob Fitzpatrick, Author of The Mom Test
Lessons of Innovation
34 minutes
4 years ago
How to Talk to Customers About Your Business Idea with Rob Fitzpatrick, Author of The Mom Test
If you are wondering how you should talk to customers about your business idea without introducing any bias and gain useful insights, then this episode is for you, as I speak to the well-known tech entrepreneur Rob Fitzpatrick about just that. Rob Fitzpatrick is a serial entrepreneur, a Y Combinator alum, and the author of ‘The Mom Test’, which we discuss in today’s episode. Rob has designed start-up education programs for a bunch of accelerators, taught at Oxford and UCL, and built products...
Lessons of Innovation
In this episode, I am joined by Dr. Max Mckeown to speak about his latest book, The Innovator’s Book. Dr. Max is an innovation consultant, a researcher, and a strategic advisor to many of the world's most admired and ambitious companies. He is also the best-selling author of several award-winning books, including The Strategy Book, Adaptability, Now, and the book we discuss in this episode The Innovator's Book. In this episode, we speak about: The three jobs of an innovator: make new ideas us...
